Zabon is a family-run business born from a deeply personal fight of a mother and daughter against conventional products that were threatening their health. The story started when their dream home, which they later discovered had a toxic mold infestation, turned a dream destination into a nightmare. Unable to use everyday items like shampoos and cleaning products without triggering sensitivities, they began experimenting and creating their own natural alternatives. 

Slowly, with further discoveries such as pure essential oils, they had major breakthroughs, which helped turn Zabon from a need for natural alternatives to an e-commerce brand that functions on the simple philosophy of “small changes can make a big difference.”

A safer, cleaner, natural alternative for individuals who believe in creating safer homes with products that are kind to people, families, and the earth. With a strict adherence to the highest quality standards, Zabon has ensured that each product is produced with care and precision for your safety and satisfaction.

By late 2024, their loyal customer base had grown steadily, and they saw the potential to build a strong recurring revenue stream while making it easier for customers to keep their homes stocked with safe and effective products. They needed a subscription system that could deliver flexibility, simplicity, and a seamless experience, both for shoppers and for their own team.

That’s when they chose Recurpay Subscriptions, a leading Shopify subscription app trusted by ecommerce merchants to improve retention and recurring revenue.

Switch to Recurpay, the Shopify subscription app built to grow recurring revenue.

Why Was Recurpay Chosen for Shopify Subscriptions

Before Recurpay, Zabon did not have a Shopify subscription setup. Every repeat order required customers to manually reorder, leaving room for missed renewals and inconsistent revenue. The team wanted a Shopify-native subscription solution that could:

  • Offer flexible delivery timelines for different products
  • Handle prepaid plans without manual intervention
  • Enable upselling directly from the cart and customer portal
  • Provide real-time tracking of subscription performance
  • Require zero coding or external development support

Recurpay matched every requirement. The setup was quick, fully integrated into their Shopify store, and ready to go live without disrupting their existing operations, making it one of the most seamless Shopify subscription software implementations for a natural products brand.

The Launch With Recurpay Subscriptions 

With Recurpay, Zabon launched a subscription program that was easy for customers to join and even easier to manage:

  • Activation of Shopify-native subscriptions
  • Flexible delivery schedule options for different skincare products
  • Prepaid subscription plans for committed customers
  • Cart Upsell and Account Upsell features to encourage product add-ons
  • Smart Renewals to ensure billing aligns with customer usage
  • Central dashboard for subscription revenue and retention tracking

The entire process was completed without custom development or complex workflows, keeping the experience smooth from launch to the next phase of growth. For skincare and eco-friendly home brands looking for Shopify subscription management, this model is a proven example.

Explore Recurpay’s Shopify subscription features for higher retention.

Results After Launch

Within their first year on Recurpay, Zabon’s subscription growth exceeded expectations. 

The brand started with zero active subscriptions, which grew to thousands in a year’s time, building a strong foundation for recurring revenue. 

Monthly subscription income rose steadily, a 116x revenue growth to be exact, supported by customers who stayed engaged with their subscription plans.

Recurpay’s Revenue Booster added extra value, 2.12% to be exact, by capturing revenue that might have otherwise been lost. The system’s retention-focused tools helped reduce churn and keep customers committed to their eco-conscious lifestyle, driving long-term customer lifetime value for the brand.

How Recurpay Improved the Customer Experience

Zabon’s customers now enjoy a fully self-managed subscription experience. They can:

  • Adjust delivery schedules based on their usage
  • Pause or skip shipments directly from their account
  • Add new products to existing subscriptions without starting a new order
  • Review upcoming charges and manage payments in one place

This level of flexibility has strengthened customer loyalty and reduced cancellations, while giving the Zabon team full control over their subscription program. This customer-first approach has been a key driver in boosting retention rate and reducing subscription churn for Zabon’s Shopify store.

See Recurpay’s Shopify subscription plans for your store.

Our Partners Adding Value To Their Journey

SeoAnt – AI SEO Optimizer
An AI-powered tool that improves Zabon’s organic search performance by optimizing product descriptions, meta tags, and images, enhancing visibility, increasing traffic, and boosting conversions through intelligent SEO strategies.

Loloyal – Loyalty Program & Rewards
Customizable loyalty program that rewards Zabon’s customers for purchases, referrals, and engagement, encouraging repeat orders, increasing retention, and strengthening customer relationships through points-based incentives and exclusive offers.

Loox – Visual Product Reviews
A photo and video review platform that helps Zabon collect, showcase, and leverage customer-generated content, building trust, increasing conversions, and creating social proof through authentic, visually engaging product reviews.

Trustoo – AI Product Reviews App An AI-driven review collection app that enables Zabon to gather, display, and manage verified customer reviews, enhancing credibility, boosting product page conversions, and improving customer confidence during purchase decisions.

Smartviewer – Quick View
Quick-view functionality that allows Zabon’s customers to preview product details directly from collection pages, reducing clicks, speeding purchase decisions, and improving the browsing experience on the online store.

AMP – Slide Cart Drawer
Slide-out cart drawer that streamlines Zabon’s checkout experience, enabling upsells, cross-sells, and order edits without leaving the page, improving cart conversions and reducing abandonment rates.

Omnisend – Email Marketing & SMS
Automation platform for targeted email and SMS campaigns that helps Zabon nurture leads, re-engage past customers, drive repeat sales, and personalize communications for higher retention and loyalty.

EComposer – Landing Page Builder
Drag-and-drop landing page builder that enables Zabon to create high-converting product pages, promotional campaigns, and seasonal offers without coding, improving store design flexibility and boosting engagement.

Zabon’s Subscription Growth with Recurpay

Zabon’s story is proof that a well-designed Shopify-based subscription model can transform a business, reduce churn, increase ecommerce revenue, and retention rate. By combining Shopify’s ecommerce power with Recurpay’s ecommerce subscription tools, they turned repeat customers into long-term subscribers, increased retention, and built a predictable revenue stream that continues to grow month after month.

For skincare brands and other beauty and wellness merchants looking to launch or migrate a subscription system, Zabon’s approach shows what’s possible. With Recurpay, merchants get the structure, tools, and customer experience needed to grow recurring revenue without complexity. Recurpay offers the structure, tools, and results needed to grow recurring revenue with clarity.

Learn more about how Recurpay can help your Shopify store build a high-retention subscription model. Let’s make it happen! Book a 1:1 Call with Experts Today!

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Disclaimer: The information presented on this website is based on internal data and estimation methods. While we strive to ensure the accuracy of this information, we cannot guarantee its correctness. Recurpay is not responsible for any errors or omissions in the information provided. In no event will Recurpay or its partners or employees be liable to anyone for any decision made in reliance on the information on the site.

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