Kona Natural Soap Company migrated their ecommerce subscriptions from Yotpo Subscriptions to Recurpay after facing challenges with reliability and usability. This subscription migration was so much more than just a decision to switch their subscription app.
The previous system made it difficult for them to confidently manage and promote subscriptions . After switching to Recurpay, a highly rated Shopify subscription app serving 98+ countries with 7400+ merchants, Kona Natural Soap Company found a more user-friendly Shopify subscription app, where the backend became easier to use and manage, and they were supported by a responsive team during and after their migration.
Kona Natural Soap Company generated 5 figure based subscription revenue , reflecting an 8.07% growth from the previous quarter, and added new subscribers, contributing to overall subscription revenue growth.
About Kona Natural Soap Company
Kona Natural Soap Company was established in 2005 out of a five-acre rock quarry pit in Hawaii. Since then, the company has focused on creating natural, handmade products using ingredients that are safe for both customers and the environment.
Their commitment is to provide alternatives to everyday products containing synthetic ingredients. Over the years, the brand has expanded into an award-winning coffee farm and chocolate production. Their chocolate was awarded best in the world in 2019 at the Salon Du Chocolat in Paris.
The Challenge
Before switching, the unreliability of subscriptions made it difficult to completely harness the power of recurring revenue. Yotpo Subscriptions did not work consistently, and the platform felt overly complex, making day-to-day subscription management harder than it needed to be.
It was also unclear which features were included in different pricing tiers, which limited how effectively subscriptions could be used on their Shopify store. Over time, this made it harder to build a predictable subscription system and confidently scale it.
As a result, subscriptions were rarely promoted.
Key challenges:
- Inconsistent performance affecting reliability
- Limited clarity on feature access across plans
- Difficulty building a scalable subscription setup
Operational Impact
Once the system was set up, managing subscriptions required significantly less manual effort. The process became easier to handle on a day-to-day basis, reducing the need for constant involvement in subscription based operations.
After their migration to Recurpay, with an easier, user friendly and powerful system in place, Kona Natural Soap Company saw a steady growth in their performance with their ecommerce subscriptions and upsell, helping them increase their subscription revenue.
Key results:
- 5-figure subscription revenue with an 8.07% growth from the previous quarter
- 75% retention rate with subscribers
- 5-figure additional revenue generated through cart upsell
At the same time, the Kona Natural Soap Company team identified areas for further improvement to simplify the end-user experience and refine how subscriptions were structured on their store.
What the Merchant Had to Say
“I could never get Yotpo Subscriptions to work reliably, so I rarely promoted subscriptions. With Recurpay, the backend is much more user-friendly and intuitive, and I feel more confident using it. The support team has been excellent — responsive, helpful, and patient throughout. I would definitely recommend Recurpay.”
~ Marty Corrigan, Owner of Kona Natural Soap Company
The Success Story with Recurpay
With a 5-figure revenue stream from subscriptions and upsell, along with a steady 75% retention metric, the migration to Recurpay delivered consistent results with less ongoing effort, while also creating opportunities to improve subscription retention and better understand how to increase recurring revenue.
For Shopify merchants and partners looking for a Yotpo subscriptions alternative or a better way to manage recurring billing on Shopify, this highlights the importance of choosing a system that is not just functional, but easy to use and well-supported, namely Recurpay..
FAQs
1. Why did Kona Natural Soap switch from Yotpo Subscriptions to Recurpay?
Because Yotpo was unreliable and complex, making subscriptions hard to manage and promote. Recurpay offered a simpler, more user-friendly system with strong support.
2. What results did Kona Natural Soap see after switching to Recurpay?
They achieved 5-figure subscription revenue with 8.07% growth, maintained a 75% retention rate and generated additional 5-figure revenue through cart upsell.
3. How did Recurpay improve subscription management?
It provided a more intuitive backend, making subscriptions easier to understand, manage, and promote.
4. What challenges did Kona Natural Soap face before switching?
They struggled with reliability issues, a complex backend, and unclear feature access in Yotpo Subscriptions.
5. What can Shopify merchants learn from this Yotpo migration?
A simple and reliable subscription system can improve adoption, drive revenue, and reduce operational effort.